Real Estate, Updates, News & Tips - Marissa Chmykhalov - iPro Real Estate

REALTORS: 3 ways to provide a better client experience

Little things mean a lot when it comes to making a big impression on clientsKey Takeaways A memorable client experience includes good communication, personalization and close attention to detail.One of my favorite places to sit is out on the patio of my office with a cup of coffee. Not only is the environment amazing, but every day, I also get a vital lesson in excellent client service and going the extra mile from my neighbor Tony at Southern Ca

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REALTORS: 5 simple steps to gain no-cost exposure

Master these techniques to maximize opportunities for your listings and personal brandKey Takeaways If you want to get exposure from a media outlet, you have to perfect your pitch by knowing the audience, creating an angle, nailing the timing and being ready to be a resource at any moment.There is an art to drafting offers that stand out and negotiating a successful close that real estate agents must learn to master. What if I told you those sa

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‘Unstoppable’ home prices hit new high

This is the third consecutive month of accelerating gainsAugust’s S&P/Case-Shiller Home Price Index shows that home prices are continuing to ascend to all-time highs with no signs of slowing down.August 2017’s national index comes in at 195.05, a 6.1 percent year-over-year increase from August 2016 and a seasonally adjusted 0.1 percent month-over-month increase.“Home price increases appear to be unstoppable,” said S&P Dow Jones

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REALTORS: How to help your buyers overcome credit setbacks

Clients with lower credit scores can still become homeownersKey Takeaways As lenders move away from zero- and low-down-payment loans, there are still programs for credit challenged borrowers. Agents should know the programs and partner with lenders who serve the underserved.Although homeownership rates are still low — just 63.7 percent this past second quarter — several big players in the mortgage industry are pulling away from products tha

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Most Popular Place for Movers

More Americans are flocking to southern states with Florida and Texas topping the list of where they’re most likely to move to, according to a new analysis by LendingTree. LendingTree looked at where residents in each state are looking to move by reviewing purchase mortgage loan requests for primary residents in all 50 states from October 2016 to October 2017.Florida is the number-one destination of movers in 18 of the 50 states, according to t

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Seller Negotiation Tactics That Can Backfire

Homeowners should not become overconfident in a seller’s market, or they might end up sabotaging their sale. Realtor.com® recently featured common home seller negotiation tactics that can backfire, including:Starting a bidding war.“If mishandled, people may assume the worst, and the best offer may walk away,” Sep Niakan, broker-owner at HB Roswell Realty in Miami, told realtor.com®. For example, bidding war problems can surface when fai

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Borrowers More Cautious as Rates Rise

Mortgage rates inched higher last week, prompting more buyers and homeowners to retreat from taking out loans.Total mortgage application volume, which includes refinancing and home purchases, dropped 2.6 percent last week on a seasonally adjusted annual basis, the Mortgage Bankers Association reported Wednesday. The index is now 20 percent lower than a year ago.Refinancing saw the largest drop last week at 5 percent. Refinancing applications are

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Despite Odds, Ownership Rate Moves Higher

Despite tight housing inventories and rising home prices, the homeownership rate rose slightly in the third quarter and reaching the highest level since 2014, the U.S. Census Bureau reported Tuesday.The homeownership rate rose to 63.9 percent in the third quarter, up slightly from 63.5 percent a year ago, the Census Bureau reported.While the uptick isn’t considered statistically significantly, economists were still somewhat upbeat that the home

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Despite Odds, Ownership Rate Moves Higher

Despite tight housing inventories and rising home prices, the homeownership rate rose slightly in the third quarter and reaching the highest level since 2014, the U.S. Census Bureau reported Tuesday.The homeownership rate rose to 63.9 percent in the third quarter, up slightly from 63.5 percent a year ago, the Census Bureau reported.While the uptick isn’t considered statistically significantly, economists were still somewhat upbeat that the home

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REALTORS: 3 Ways to Be a Better Leader

Effective leaders build relationships. Broker-owners and managers who develop bonds with their agents, staff, and consumers build trust and longevity while retaining great people.“The leader’s world is about creating a direction and context for action, and leaders need to develop special relationships that include high levels of trust and commitment.” says Sallie Sherman, co-author of Five Keys to Powerful Business Relationships and CEO

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